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WORK/LIFE FIRST EDITION

This is the cover of the First Edition, illustrated by Darren Booth

PRAISE FOR THE FIRST WORK/LIFE

This book is so much more than eye candy; it is a feast. With luscious illustrations and photography backed by engaging profiles, it’s a peek into the creatives’ studios and sketchbooks, giving a sense of their process. It feels so intimate it’s almost a guilty pleasure. Every detail is considered, thought out, flawless, and is there only to enhance the great body of work exhibited by these exceptionally talented artists. Congratulations Janine for the idea, the design, and for enriching our lives with art that is beautifully brought to our doorstep.

—Zahra Al-Harazi, Foundry Creative Inc


Our studio gets many illustration and photography promotions, and it’s unusual that we keep any. This one was different. I saw many copies on designers’ desks in my own studio. The editorial format was fresh and engaging, and the design was elegant and understated, allowing the photography and illustration to shine. The juxtaposition of illustration roughs and studio environments against the finished work added great insight into how illustrators work. Also, the writing is credited to the designer, a rare combination of talent in one person.

— Carey George, Up Inc


I don’t often keep illustration or photography directories, but I kept this one on my desk. The size and weight of the book are fitting for a novel, which reflects its added benefit—it is full of stories. It’s visually compelling. Each artist has been interviewed and their story accompanies their work. The typography is clean and unobtrusive, which enables designers to easily visualize how the illustrations or photos would work in a layout.

— Pamela Lee, Samata Mason Design Inc


Without the shadow of a doubt, this document proves that placing artists in their environment is an appealing approach. Work/Life offers a close-up look by inviting us to see their work behind the scenes. Using uncoated paper helps to immerse us in the day-to-day practice of their craft.

— Vincent Martel, Communications, Cirque du Soleil

We have allocated no more than 6 pages of advertising for each issue. The small number of ads make each more effective for the advertiser, and targeted to the interests of our readers. Ads placed in UPPERCASE must meet our quality design standards; our readers have commented on the beauty of the ad pages and how they appreciate their curated appeal.

The majority of our subscribers have found us via our website and have ordered their subscriptions through our online shop, demonstrating their familiarity and ease with online shopping. Due to the wide geographic reach of our subscribers and distribution (across Canada and the USA, with a growing subscriber base in the UK and Australia) our magazine is particularly suited to creative businesses or independent artists and craftspeople with a strong internet presence through ecommerce or sites like Etsy.

This spring, we will be unveiling a new section of our website dedicated to connecting UPPERCASE readers with each other and with advertisers. Preview the UPPERCASE Community Profiles here. Advertisers will be listed there as well.

Rates range from $80 to $1500.

PLEASE CLICK HERE TO DOWNLOAD OUR ADVERTISING RATE SHEET AND SCHEDULE.

 

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